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Serving Over 20,000 US Medical Transcriptionists

See message - marketing own accounts

Posted By: Patti on 2007-07-01
In Reply to: Private accounts - archive annie

Make up a brochure/flyer -- very simple stating what you will offer and for what price and send out or take around.  Be prepared to do tapes or digital.  Lots of info on here about that.  Be acceptable to pick up and deiver or send via FTP.  Do mass mailings to MD's, DO's chiropractors, oral surgeons, vet's, etc. or concentrate in the area where you want the account and do it every 4-6 weeks.  Network via local chapters of MT's, MA's what you have available.  But be prepared to know it can take several months to get a bite and sometimes longer.  You need to be in the right place at the right time.  If hospitals have their employee newspaper see if you can place an ad.   But it sometimes takes mass marketing to get that first account.   Good luck.


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Has anyone ever tried those multilevel marketing businesses such as Fortune Hi-Tech marketing...sm
My friend wants me to sign up...she is making about $2000 a month now but working quite hard at it.  My husband claims it is like a pyramid.  I just don't know. I wondered if any of you have had personal experience with this type venture.  TIA
Marketing

I do brochures, flyers and postcards.  I mail out using a list I have.  I also have accounts in several of the large medical buildings by hospitals and I will often go from floor to floor giving out my information. I have gotten a 20 to 25% reply so it works.  Since I have been in this for 15 to 20 years now a lot more comes from word of mouth but when I started out I just sent out information about my service.


E-mail me if you want more specifics.  Patti


It is all about marketing and sales. Looks like they have your $$
x
Marketing Ideas
Hi, I am in the process of searching for my own accounts as well. may I ask what sort of information you put into your brochure? Also, I have built a website and have it being hosted by my ISP, but how do you go about having it searchable through Yahoo and Google? I am just curious, as I need to expand my searchability. Your help would be greatly appreciated.

thanks. Kathy
Need advice on marketing.
Got a call from a doctor. I have a questionnaire that I use to ask questions. Then I gave him the rate over the phone and included a proposal and brochure which I faxed to his office.

I did this before and nothing happened. I'm worried I gave out information prematurely. Am I doing this right?
Running out of marketing ideas. sm
I've sent letters and brochures. Is there any other way to market this business? Don't have a lot of time for cold calls. If I send the same stuff over and over, I'm afraid they'll throw it in the trash and I will not have gotten their attention. Any suggestions are appreciated.
Writer and PT marketing consultant
z
multi-level marketing nm
fff
Isn't network marketing another name for Amway?
xx
Any MTSO's out there willing to give marketing advice?

I have been transcribing for 6 years and want to get my own accounts.  What is the best way to do this?  Any info would be great! Thanks


Amway, Quixstar & Network Marketing
First let me tell you that there is nothing wrong with Network Marketing and that it's a wonderful business to be in.  The best advice I can give is first of all, research several companies and see what their compensation plans are.  I would NOT sign up based on someone feeding me a bunch of hype.  Also, look for a product that you can believe in.  Next, check out the company.  Just as it is done here, everyone is checking out all the companies before they get in.  Make sure that the company is founded and operated on sound ethics and business practices.  As for spending a lot of money on books, tapes and seminars.....ALL of us should be doing that on a DAILY basis.  It's called personal development and that is the best thing in the world you can do for yourself.  So to sum it up and because of limited space to write here....tell them to GO FOR IT!!!  If you have any questions go ahead and email me and I can go into much more detail to help.  Take care and have a blessed day!
I wasn't putting down Network Marketing...sm
Simply stating where the money in Quixtar comes from. Sure, you get a bonus check every month if you sell products, but the majority of the money comes from the tools. Tapes that are made from Quixtar seminars are sold and pushed on people. If you don't get on the tool program, they don't want to help you - because they won't make money if you don't buy the tools.
Harika - marketing/converting clients
is a numbers game. You just have to keep promoting your business over and over and over again. Work on promotion for 1-2 hours per day so you don't get burned out on it.

There are many tasps out there. I see them on the banners on this board all the time. Some are basically pay as you go. The one I have is less than $100 per month with unlimited uploading and downloading. All the doc needs is a recorder or you can use a tasp with a call in system. I think the call in systems are high $ though. Nobody answer my post last week why the call in rates were so high! If you go to affiliates on the left there are tasps on there.
To me the tasps really remove the need for a middle man taking a 60% cut like the big nationals.
it all started with the VR software marketing personnel. SM
This craze started about 10 years ago and kicked into full force within the past five years or less. Someone selling the software convinced the physician practices, hospital personnel that they could save a fortune on their transcription costs. Little did they know it takes a Transcriptionist to pretty much retype the report produced by VR, and then sometimes QA/editor to check it. Now that's what I call a savings people. Now the VR systems are being utilized by our ILPs, who try to correct the errors in VR when they do not have a firm grasp on the English language...We're talking double disaster here. Let the doctors and hospital administrators think they are saving bundles on their transcription costs. How very sad and ignorant on their part.
Send letters to local offices marketing yourself. sm
Watch the want ads, and offer yourself as IC backup instead of FTs. It works!

As you pick up your accounts and back-up accounts, just do a good job and meet expectations or better.

The only drawback about your own accounts, it leaves little time to clock out and have your own life. If you can find someone else to work the accounts while you rake in the money, that is all the better.

The whole notion of a liver detoxification is just a marketing ploy and a myth.

Myth


I agree, and O'Reilly marketing his books and novelty times
a joke and sad that old folks down in fla watch it and get brainwashed, much like old people get tricked by contractors and other things. I hope I don't lose my marbles when I get old.
Nice marketing too..a bogus statement about US MTs to discredit the competition nm
nm
How about zillions of accounts. MQ has these accounts so overloaded even the new hires dont have any
work. I would love to read some of these reports and then they expect perfect QA and no blanks. Did they lose their minds completely.
The accounts are old and she keeps her accounts TRUSTING she hired the right MTs
who if in doubt will ask questions regarding reports. No one can find all mistakes in all reports and that is human to have a report with perhaps a typo. You think anyone reads through all the reports of a national company before they get to the hospital? Not a chance. Some random QA is supposed to correct all mistakes? Not hardly. Doctors/dictators make mistakes too. We all do. So do QA people. So the thing is this person hires good people who are trustworthy, the hospital likes the way she does their account and life goes on quite nicely w/o hovering editors/QA people. BTW, who QAs the QA people on your accounts. Ever wonder?
Venting-why do people keep putting nm and THEN writing a message?? nm means no message - sm
Please put sm if you have a message and NM if there is no message other than your subject line.  It makes it easier when reading these messages.  thanks so much and have a nice day everyone. 
small message. nm means no message
see?
Flame=200 views, sm=see message, nm=no message
x
Not all accounts are good accounts. One
That should not be the case. Sounds like you need new accountant with strong knowledge of IC deduction.  We save a several thousand on what we pay in taxes based on what I can deduct as at home IC, $2000 off the top for what I pay my child to help with office chores, as an example.  The measly 7.xx% I pay that an employer would pay is well worth my independence in being my own boss.  
sm, see (or short) message, nm is no message.
x
sm-see message, nm-no message, ks-I think it's someone's initials.
nm
or no message, small message - whatever SM
any indication there is no need to waste time opening the post.

it is irritating also when people type through the subject line as well as the name line and then do not indicate if it is worth pursuing.




sm is see message not small message. I almost always
put NM or nt if there is no message, but quite a lot of people still open the posts as evidenced by the number of views. 
How many accounts?

My national employer has 19 accounts in my queue, though I rarely work in all of them in a week or a month.  Still its too many.  I'll often work 5 or 6 accounts in a single shift, despite the promise of a limit of 2 or 3. 


This is a terrible business practice. If you are a dedicated MT, it requires extensive time to review account-specific instructions, not to mention being unfamiliar with place and people names associated with the different regions.  It is unfair to "quality patient care" to bounce MTs into unfamiliar territory.  After all, how quickly and accurately can one transcribe a record when you are overwhelmed with studying your fifth or sixth different set of instructions in less than 4 hours?  I believe the substantial amount of MT shuffling is to slow us down--they have overstaffed and its to their benefit to force familiarity with odd accounts so they can do it again next time.  They do phase people out of primaries and secondaries and even tertiary accounts once they become proficient.  We hear the work is low due to summer slow down, yet they keep sending their "please welcome our newest recruits" memos.


And, yes, I will definitely be searching for a new company very soon. 


I have 8 accounts and seriously,
they do run out of work, but I change my work hours. I know if I get on at 6:30 a.m., I will get a decent amount of lines done in about 2 hours time with the normal interruptions of kids. I usually do get back on in the afternoon to try to finish up and there usually is work for me at that time too. I was transferred to Amherst when our office closed. I have been with MQ for 4 years. It just stresses me out that people complain so much about Medquist and it is always the same people. Why not get another job????? Why do they continue to come here and complain about the same thing over and over and over again????? It is the most annoying thing I have ever seen. I agree that we all need to vent, I do too. But why remain at MQ if you are all so unhappy? Maybe finding another job with a different company will make you happy, although it seems like people from every other company are complaining, as well.
15 accounts......
Yes, but it is important that we post this information. I believe, or at least I hope, that the people at the top need to hear this.

The people at the top management levels read this board regularly. They are concerned about the bottom line. Three things affect the bottom line: production, TAT, and quality.

If you have 2-3 accounts, you will have much higher production, much better quality and TAT will be better controlled. You will make more money because you are not wasting time jumping from account to account.

I believe the problem is in middle management. They are the ones putting us on 15 accounts at a time. (I actually had a supervisor who told me she had asked the manager while she was throwing me at every problem account and her answer was...."Tough S---" Unbelievable.
These are only for MT's/accounts that are on DQS
If your account has never been switched to DQS, I don't believe you would receive a check. This somehow pertains to DQS. It appears that the longer your account has been on DQS, the larger your check would be. But this is all a mystery to us MT's. It may also pertain to certain accounts/clients that MQ had misbilled, per the law suits against them. At this point, MQ upper mgmt is keeping very quiet about this check, so can't help but think that it pertains to the overbilling that they had done to some MQ clients -- possibly we were the MT's who were worked on those accounts. BUT YOUR GUESS IS AS GOOD AS MINE about the purpose of the check, other than they had to pay back some monies FOR ONE REASON OR ANOTHER. Will we MT's ever know ????
TOO TOO MANY ON ACCOUNTS
Don't forget to call Human Resources and follow up with a written Employee Complaint with ALL these complaints. They think the complaining is only from an isolated few and won't even take things seriously until the written complaints start to mount up.
Try for your own accounts - How did
xx
Those of you that have your own accounts, what's the

best way of getting your own accounts?  I have one small local account that I got from a newspaper services ad eight years ago.  If I had two or three more like this one, I'd be a happy camper.  I've mailed postcards and made cold calls with no luck whatsoever.  I've even done intro letters with business cards to new providers on the city business license list and in response to help wanted ads.  No nibbles there either.


It doesn't even necessarily have to be a local account.  It could even be Internet based or via mail/UPS.  One guy used to priority mail tapes to me from New York back when I had my virtual assistant/secretarial business.


Any positive suggestions are welcome.  Thank you.


New accounts

It is like selling a house or anything, it takes a large volume of people to get one buyer.  Even if I am not looking hard,  I send out flyers every year or so to keep my name out there -- have a lot of people that are willing to subcontract for me.  I also hit the smaller ones sometimes and do the rounds in the medical office buildings by the hospitals.   Send flyers out to smaller cities/towns if you are set up for digital as those are the ones that are sometimes looking.   Do networking with other MTSO's in your area. I know many in mine and we all network together.  A lot of it is being at the right place at the right time as they often just throw our flyers out and that is why you have to keep sending them out.  Offer something unique -- I cut apart chart notes and that helped with a couple of accounts.   Stupid but they love it.   Also accounts that use transcription services -- take them a flyer personally with some cookies -- it does work to get it to the manager's/doctor's desk it really does.   I have also offered my own accounts a "finder's fee" if I get an account.  Anything works.   I have gotten a few through the yellow pages.  But it takes time and persistence.  One mailing does not usually do it as there are a lot that start up and stop so if they see it once or twice, they remember it.   Good luck.   Keep your prices fair and offer a good service.   Patti


Do 7 different accounts in my
job, 2 programs, and another job with another program. different hospital.  Once you get used to an account and work on it regularly, I have found it does not slow me uip to switch from account to account, keeps me in work.  Also, no problem with doing way over 1000 lines in 8 hours.  But that is just me.  I have been at this 21 years.  I hear others do have problems and sympathize with them. 
As far as QA and their accounts, sm
this company has the best I have worked with. I have no idea what the QA rate is, but they do have the best QA IMHO, so I am assuming they are paid well.
Accounts
Ihave 4 clinics -- one with two Internal Medicine, one with two surgical oncologist, one with a plastic surgeon and hand surgeon and then my psych.  Total in all accounts is about 25 hours per week and gives me about $3000 per month.  I work 12 to 20 hours additional at a clinic as an employee doing EMR work and that pays me per hour with benefits.   Going digital I hope within the next 2-3 months.  No health problems yet.  Have had accounts from 5 to 18 years.
If you have your own accounts and

do you feel obligated to share whatever work there is with them, even if it's really only enough for you?  In my case they have other work that can do but they make more from my work, so they are anxious for any work I have available.  It's overflow, so sometimes there is work and sometimes there's not.  The amount of work available right now I could easily do myself.


Usually I share whatever I have with them, but right now I have so many bills and really need to do the work/keep the money myself.  But I feel bad about doing that.  Should I feel bad?  My husband says no.  He thinks of it strictly in a business sense.


I believe it with your own accounts.
most MTs do not have their own accounts and have to deal with the company's line counting system as well as being paid a very low rate.

Then again, I could never work 60 hours a week (my body just wouldn't allow it) even with my own accounts so this income is definitely not the norm, but having your own account I feel can really put you in control of your income potential. You go girl or guy, don't know.:)

Own accounts
Do a search on this as we extensively discussed this about a week ago.  You have to be ready to do all types of accounts using all types of equipment.  The more money sounds good but there is a lot of work to it, no relief for time off, a lot of non billable time.   You have to realize that if it is just you will be be seeking out either a one to two doctor clinic as that is about all you could handle at first.  Most of these smaller clinics use tapes, you print, pick up and deliver.  But if you are going to limit yourself to digital only then you need to expore setting up your own FTP site, know how to transfer back and forth and it is usually a larger clinic which would be hard for one person to handle.   I think you need to do a little more investigation and there is no "book" to buy it is through a lot of hard work, sweat, tears and perservence that you keep doing your own accounts.  Like I said you are sick, no one to do your work and often times the office understands the first time but when you are new, a second time and they look elsewhere.  They have a hard time understanding sick children, relatives, power outages, disc failures, etc. until you have built a reputation and rapport with them.  Has taken me 20 years to so do.   Good luck, use your own common sense and brains and do a flyer, brochure, letter introducing yourself and send them out.  It can be done but it take a while to get started and keep going. 
Own accounts

Well how did this office contact you?  I would get this one under your belt and use them as a stepping stone and a reference and go from there.  It works the same in this field as in any other field you want business, you go out and advertise, do flyers, make phone calls, etc.  Most will not come to you unless you have been established for years or have an ad in the yellow pages, etc.  So start with this one since they have contacted you and go from there. 


 


I am an IC with my own accounts -
I get 17 cpl for transcription and 12 cpl for editing VR, all acute care.
Getting Own Accounts

Hi, I would like some info on where to start in getting my own accounts as in what kind of equipment required, where to begin, etc.   Also, what do you charge, etc.


I have 17+ years of transcription experience working for others, want to try something different.


Own accounts
Have had several contacts to me regarding own accounts.  I don't mind sharing general information, etc.but please do not ask me for samples of my brochures, flyers, business cards, etc. and ask for a step by step procedure to go through for  obtaining your own accounts.    I am not a consultant you pay for those fees.  If you have been in the business even working for someone else for many years, then you should have a basic idea what is needed with regards to equipment, etc.  No one can know you have a service unless you go out and advertise it.  Get your name out there and let them know you are available.   I am not being mean but I had to do a lot of learning along the as well as time spent in research and development and if you want to do this there is no easy way.  Guess I could write a book and sell it.  As for rates, if you are working for a small MTSO  in your area add on 25 to 35% of what your rate is currently.  To me, I would rather start out low and raise in a year or so to get the account, the experience of doing my own clients, etc.     Patti
Getting new accounts
Talk to your hospital medical staff coordinator and ask if you can sponsor doughnuts for the doctors lounge on a certain day. You get an estimate of how many dozens you need, pick them up, deliver them to the lounge and then the hospital puts up a board saying the doughnuts are compliments of "XYZ Transcription Service." You leave a stack of brochures and business cards on the table so they get into the hands of the doctors and not the office managers. You'll get business quicker by impressing a doctor than you ever will by impressing an office manager.
The accounts I currently have are *sm*
small and I use a call-in system for them.  This account would be quite large.  My first thought was to get the account and use a call-in system and switch to something less expensive later on.   I find it strange also that they expect the vendor to provide the paper but that is what it says.  In regards to what someone else posted, am I allowed to request a copy of the prior bid? 
getting accounts
I work as an employee, but have a friend in another state who developed her business by going in person to Dr.'s offices, introducing herself as someone who will do overflow work when their regular Transcriptionist gets behind or goes on vacation, and leaving a business card/flyer. That way she is nice, polite, and doesn't come off as cutthroat. When she does get the call, her work is so professional that many switch to her permanently.
My own accounts

Surgical oncology -- 28 minutes = 568 lines -- 65 minutes with proofing and printing.


Internal Medicine -- 64 minutes - 2 docs -- 950 lines - 2.5 hours


3 Psych consults -- each is over 30 minutes,  400 to 450 lines per consult, 1 to 1.5 hours for each report.  Depends on how may tests are done. 


With pick up and delivery I put in 8 hours today. 


Maybe she has other accounts you know nothing -sm
about and she would have given you one of them. You cannot ask her that is for sure. As for telling her where you went, not sure that is a good idea since it was her client. I hope you are an employee for them and not an IC. She may think your filched her account if she finds out. Also read the find print in your contract with her if you have one, there ususally is a clause about taking work from one of her clients directly yourself (non-compete clause), if so you may have a big can of worms on your hands; I don't think it matters that they approached you when it comes to a non-compete clause. Good luck.